Use Second Life to beat the downturn.

The CEO of Second Life Philip Rosedale has come out with some interesting ways for companies to save money during the economic downturn. At the recent Leaders in London Summit he answered questions on all things Second Life, but one topic drew particular interest from the audience, how the Virtual World will fare throughout the GCC. A typically upbeat and positive Rosedale (what CEO wouldn’t put a brave face on things nowadays) had some interesting ideas:

“The most obvious and effective cost-cutting measure is for people to travel less. Tell your people not to travel to meetings if they don’t have to be there, why don’t you host your conferences at a meeting point on Second Life?”

Rosedale also suggested that the virtual world will outgrow the web to become the standard form of communication within 10 years, he was also named as one of Time magazine’s 100 Most Influential People in the World last year; definitely a development all companies should keep in mind.

Visit Thinkhouse on Second Life at 102.51.27