
Facebook's changes to updates and newsfeed functions can definitely be seen as a sign of the times. No doubt a bit shaken by Twitter’s rapid growth Zuckerberg and Co. were quick to make changes to how users 'follow' and interact with each other. Whereas before what you got in your newsfeed was dependent on who you were interacting with (your friends), in the future you will be able to 'follow' specific people directly- friends, brands and public figures (see Obama, Oprah etc..). Sounds familiar doesn't it? It's a fast moving world out there and people are fickle when it comes to social networking, always looking for the next craze, with the massive value placed on Facebook it's imperative they don't miss a beat less they be the first major casualty in a Web 2.0 burst.
Incidently, you can follow some of our brands on facebook here:
Barry's TeaTower RecordsBen & Jerry'sThinkhouse Group