Monday, July 6, 2009

Tune of the week 20

Our 20th TOTW and it's going up late, what a letdown for all our faithful readers who tune in every Friday for a bit of a weekend warm up, sincerest apologies to you. We have a very special treat for you to make up for it though, it's Thinkhouse's very own James O'Neill and Bitches with Wolves with their future smash hit single... Tip Of My Tongue.
Catch BWW at Oxegen this Saturday in the dance tent at 2.45pm.


Bitches With Wolves - Tip Of My Tongue

Friday, July 3, 2009

Sport scores despite the recession


Sports nut and Thinkhouse Director David Coyle jotted a few words on sports and sponsorship for Marketing Magazine last month, here is a little snippet...

Brian O’Driscoll lifting the cup celebrating Ireland’s 6 Nations win against Wales marked the end of the recession in Ireland. Leinster’s recent win against Leicester to become Heineken Cup Champions surely marks the beginning of Celtic Tiger Part II? Well, ok, that’s a stretch – but rugby is going some way to give Irish sports fans a form of escapism they so desperately need when times are tough.

Remarkably, despite the economic climate, big brands are spending big money on rubbing shoulders with some of the best sporting teams and individuals in the world. Major visible deals like Leinster’s sponsorship of Bank of Ireland are supplemented with a number of additional off-the-pitch sponsorship deals that stack up to make sport the business to be in. It’s not just teams that are cashing in. Ireland’s rugby stars are individually benefiting from brands that want to be associated with winners. Brian O’Driscoll has deals with among others Gillette, Paul O’Connell with O2 while the younger generation of players such as Rob Kearney have deals with brands Nike, Audi and Glanbia Nutritionals.

Read the rest over here.

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Wednesday, July 1, 2009

'Erbs'

One week into Thinkhouse’s herbalicious garden of joy and it's going from strength to strength. Having spotted our Twitter post, the very kind people at www.livingflavour.com were generous enough to drop in a few extras for us including some lettuce which went down a storm earlier on some team sambos. We have mint aplenty too so we are currently researching the best Mojito recipe for our next agency BBQ. We are still figuring out what to do with all the parsley in the center which is certainly holding its own against the neighboring coriander. Meanwhile the chives are bringing up the rear while our many cabbages are no doubt just as stumped as to their purpose as we are. Stay tuned for some more updates and recipes as the summer progresses.

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